In his insightful article, From Chaos to Unicorn: The Rebel Playbook for AI Entrepreneurs, Dr. Farhad Reyazat, a PhD in Risk Management, challenges conventional business wisdom by advocating for bold, unconventional thinking in modern entrepreneurship, particularly within the AI sector. He outlines six transformative mindsets that can propel early-stage AI startups toward success: 

1. “Yes, We Can” Mindset: Embrace challenges beyond your current expertise with confidence and resourcefulness. For instance, Arnold Corrêa, lacking experience in video production, accepted a project and learned on the job, eventually transforming his company, Atmo Digital Media, into one of Brazil’s largest digital out-of-home media firms.

2. “Problem First, Not Product First” Mindset: Prioritize solving specific user problems before developing products. Companies like RunwayML and Hugging Face succeeded by addressing clear pain points—streamlining video editing and simplifying access to NLP models, respectively—before expanding their offerings.

Dr. Reyazat emphasizes that adopting these mindsets—focusing on real-world problems, maintaining adaptability, and leveraging customer feedback—can be more effective than traditional business strategies in today’s dynamic startup landscape.

Reference: Reyazat, F. (2025, May 19). From Chaos to Unicorn: The Rebel Playbook for AI Entrepreneurs. Retrieved from https://www.reyazat.com/2025/05/19/modern-entrepreneurship-often-demands-thinking-that-is-different-from-traditional-business-advice/